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Tagged With "social media tools"

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College of Menominee Nation and the University of Wisconsin-Madison Indigenous Food Sovereignty Initiative partner with eXtension through USDA-NIFA Cooperative Agreement

Aaron Weibe ·
The U.S. Department of Agriculture (USDA) 2018-2022 Strategic Plan recognizes its role in helping provide access to safe and nutritious food for limited income people, by supporting limited resource individuals and families in their efforts to escape food insecurity and hunger and improve their well-being. These objectives require partnerships between State, local agencies, Federal, and public and private entities to support best practices in implementing effective programs and ensuring...
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COVID-19 and Social Distancing Study

Aaron Weibe ·
Dr. Daisy Fancourt at University College London (UCL) is conducting a study to explore the effects of COVID-19 and social distancing on mental health. In partnership with UCL, the University of Florida Center for Arts in Medicine and Americans for the Arts Action Fund are extending the study to the U.S. This study tracks mental health on a weekly basis, and investigates what activities – including arts and culture activities - may mitigate against mental health decline within social...
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eXtension Social Café

Aaron Weibe ·
eXtension Social Café Every Thursday from March 26th - April 30th 1 PM - 2 PM ET Available to All Cooperative Extension Professionals The eXtension Social Café will provide a weekly opportunity for informal, drop-in conversations and questions about the effective use of social media and communications in Extension work. Each Social Café will open with a 5-15 minute “tutorial” of a tool or feature on commonly used social platforms, or a brief showcase of a Cooperative Extension employee who...
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ICYMI: Back To the Future: Using Mass Media for Extension Communications Webinar

Molly Immendorf ·
Yesterday’s Back the Future: Using Mass Media for Extension Communications webinar had over 300 participants who engaged with the Mass Media Pollinators New Technologies in Agricultural Education (NTAE) grant project team who shared what they have learned so far creating a mass media campaign to encourage the creation of more pollinator habitats. 
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May 25th Deadline: Farm Journal Monthly Story Lead Contest

Aaron Weibe ·
This is just a reminder that the deadline for the monthly Farm Journal Story Lead contest is coming up for the month of May on the 25th ! In case you missed the details about this contest, I've included them below. We look forward to your submissions! The eXtension Foundation, in partnership with Farm Journal, is pleased to bring this opportunity to Cooperative Extension. Each month, we will offer a story lead contest right here in Connect Extension in the new Farm Journal Monthly Story Lead...
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NEW Monthly Story Lead Contest! Your Chance to Get Published in Farm Journal!

Aaron Weibe ·
The eXtension Foundation, in partnership with Farm Journal, is pleased to bring this opportunity to Cooperative Extension. Each month, we will offer a story lead contest right here in Connect Extension in the new Farm Journal Monthly Story Lead Contest group. Monthly winners, along with their Extension Directors and Administrators, will have the chance to work with Farm Journal to further develop their story and have it published in Farm Journal media. Submissions for the contest are simply...
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NPSEC and Texas A&M Agrilife Extension partner with eXtension through USDA-NIFA Cooperative Agreement for Mass Media Pollinator Stewardship Effort

Aaron Weibe ·
Advancing the role of integrated pest management, including effective use of pesticides, is critical to controlling the spread of harmful pests and diseases. It is estimated that 40 percent of global crops are lost to agricultural pests each year. The US Department of Agriculture Strategic Plan 2018-2022 emphasizes prevention and mitigation of agricultural pests and disease. There are recognized, undesirable effects associated with application and misuse of pesticides, especially by the...
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UNL’s Weather Ready Farms Partners with eXtension Through USDA-NIFA Cooperative Agreement

Aaron Weibe ·
As part of eXtension’s New Technologies for Agricultural Extension (NTAE) Cooperative Agreement with USDA-NIFA, the eXtension Foundation is partnering with four existing programs aligned with USDA strategic goals across Cooperative Extension in Year 1 to explore new methods and models for program scale and implementation. These initiatives are being documented in a series of eFieldbooks to inform the system of the models, learnings, and outcomes. Professional development opportunities will...
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Western Farmer Cover Crop Survey

Lauren Golden ·
Please help us send an important survey to farmers in your network. The University of Idaho, Oregon State University, and Boise State University, on behalf of the Western Cover Crops Council are conducting a survey to improve understanding of cover crop use throughout the U.S. West, Guam, and Micronesia. Specifically, the survey aims to include a range of perspectives from farmers and ranchers on the benefits and barriers related to cover crops and the effectiveness of policy incentives. The...
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eXtension Migrates Learn Platform to Connect Extension

Aaron Weibe ·
Over the past few years, the eXtension Foundation has been migrating its custom technology platforms to commercial tools. This has resulted in providing Cooperative Extension professionals with better technology solutions that are consistent with industry standards and provides greater flexibility, usability, and marketability. To date, the Articles publishing platform (articles.extension.org) and its companion content-authoring platform Create (create.extension.org) where former eXtension...
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What’s it Like to Work with the eXtension Foundation as an NTAE Project? - Bridging the GAPs

Aaron Weibe ·
eXtension recently announced the opportunity for nominations for the New Technologies for Agricultural Extension (NTAE) for Year 2 projects. The nomination form will be available on June 15th until July 20th, 2020. Selected projects will receive wrap around services from the eXtension Foundation to support and amplify the project/program outcomes. Wrap around services include: Project/Program advisory support from a Catalyst (current or past senior program or administrative Cooperative...
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Results from the May 2020 Farm Journal Monthly Story Lead Contest

Aaron Weibe ·
Last month, the eXtension Foundation launched a monthly story lead contest in partnership with Farm Journal in the Farm Journal Monthly Story Lead Contest group here in Connect Extension. Monthly winners, along with their Extension Directors and Administrators, have the chance to work with Farm Journal to further develop their story and have it published in Farm Journal media. The topic area for the May 2020 contest was about the important work Extension is doing to help farmers and rural...
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ICYMI & What's Coming Up! - From "Me" to "We"

Karl Bradley ·
In this first of three sessions during From "Me" to "We" the focus was introspective as we looked at how our values help us with our daily decisions, guide our behaviors & inform our beliefs. Our core values are the platform for authentic leadership. They are the way we connect with ourselves & how others' begin to trust us. In case you couldn't join us, you can watch the "Values" video here . Here are some resources for continued action on your journey! KNOW YOURSELF Here's a FREE...
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From "Me" to "We" - TRUST

Karl Bradley ·
We sincerely hope you will join us on June 18 at 2PM Eastern for our session on "Trust". One of my favorite videos on this topic is from Colin Powell...here's a sneak peek before we're together again! “ The Essence of Leadership ” Invite others to our sessions here & please share your best resources, favorite articles, videos or books on these topics in the comments in these posts. Look forward to seeing you tomorrow! WHAT HAPPENED ALREADY? In our first of three sessions during From "Me"...
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Live Stream at 2 PM ET Today! Unpacking the Content Creation Process: How NPSEC Optimizes Existing Cooperative Extension Resources

Aaron Weibe ·
Open this post in Connect Extension to view the live stream! Launching a state-wide campaign can be daunting, but the content creation process doesn't have to be! In this webinar, Kara Maddox from the National Pesticide Safety Education Center (NPSEC) and Nathan Hermond from Prairie View A&M University Cooperative Extension describe how they transformed existing Pollinator Stewardship Resources into an engaging Pollinator Prep Guide. Designed to engage Millennials and their families...
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In Case You Missed It! - Unpacking the Content Creation Process Webinar

Kara Maddox ·
Yesterday afternoon Nathan Hermond with Prairie View A&M University Cooperative Extension and Kara Maddox with the National Pesticide Safety Education Center hosted a webinar on how we transformed existing Cooperative Extension content into an engaging Pollinator Prep Guide designed for Millennials and their families. Click here to watch the recording today! In the webinar, we spoke about the nifty poll featured offered by 99designs - as well as the ability to start a competition among...
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The Ins and Outs of the Learn Calendar on Connect Extension

Aaron Weibe ·
I’ve received a number of GREAT questions about the Learn calendar here on Connect Extension. What is it? Who can use it? What’s the value in using it? I thought it would also be helpful to explain some of the things that are happening on the backend that many might not be aware of - and how you, as Cooperative Extension professionals, can take advantage of that with ease! First - who can use it? Anybody in Cooperative Extension can use it. You do not need to be a member of the eXtension...
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New Survey Finds Teens Are Struggling with Mental Health

Roger Rennekamp ·
A new survey commissioned by National 4‑H Council, and conducted by the Harris Poll, finds that 7 in 10 teens are struggling with their mental health in the wake of COVID-19. More than half of those surveyed shared that the pandemic has increased their feelings of loneliness, with 64 percent believing it will have a lasting impact on their mental health. The survey, conducted in May 2020, is among the first to examine the impact this unprecedented public health crisis has had on U.S. teens.
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Market Research: The tool in your toolbelt you didn't know you had...or needed

Ashley Mueller ·
Join the Weather Ready Farms group on Connect Extension Here We often hear the term “needs assessment” in Extension work. It’s an important pillar in a strong Extension program. As Extension professionals, we need to know about learners’ needs that can be potentially filled by our work. It’s important we conduct needs assessments to identify the “difference, or gap, between what is and what should be – or what is reasonably possible,” (NDSU Extension, n.d.). Conducting needs assessments...
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What’s It Like to Work with the eXtension Foundation as an NTAE Project? - Using Mass Media for Extension Messaging

Aaron Weibe ·
eXtension recently announced the opportunity for nominations for the New Technologies for Agricultural Extension (NTAE) for Year 2 projects. The nomination form will be available on June 15th until July 20th, 2020. Selected projects will receive wrap around services from the eXtension Foundation to support, accelerate, and amplify the project/program outcomes. Wrap around services include: Project/Program advisory support from a Catalyst (current or past senior program or administrative...
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Re: Practicing Connection in a Complex World podcast launches July 1!

Rose Hayden-Smith ·
I love this approach. Another podcast that's taking a really collaborative approach is Water Talk out of University of California Ag & Natural Resources. They're using the recording sessions to create community and a sense of audience (this happens mid-week), and then dropping the actual podcast on Friday. It's been an incredibly inclusive process: the team publicizes the recording on social media, including Twitter, and then shares the Zoom link via email. Again: so looking forward to...
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Re: Practicing Connection in a Complex World podcast launches July 1!

Jessica B. ·
What a great idea! I will look it up - their process sounds right up our alley - thanks for sharing!
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Your Leadership & Culture

Karl Bradley ·
These days we don't have to look far for articles on how to positively affect workplace culture. The founder of Southwest Airlines, Herb Kelleher, was once asked by an employee if they could serve sandwiches on their flights. He responded by asking if that would help them become THE low-cost airlines in the industry? It didn't so they don't! Every great leader believes their leadership can make a difference in their organization & helps keep everyone focused on their vision of what that...
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Results from the June 2020 Farm Journal Story Lead Contest

Aaron Weibe ·
In May, the eXtension Foundation launched a monthly story lead contest in partnership with Farm Journal in the Farm Journal Monthly Story Lead Contest group here in Connect Extension. Monthly winners, along with their Extension Directors and Administrators, have the chance to work with Farm Journal to further develop their story and have it published in Farm Journal media. The topic area for the June 2020 contest was about reducing food waste and we received several excellent submissions!
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New eFieldbook Available! Bridging the GAPs: Approaches to Treating Water On Farms

Aaron Weibe ·
As part of eXtension’s New Technologies for Agricultural Extension (NTAE) Year 1 Cooperative Agreement with USDA-NIFA, the eXtension Foundation selected a multi-state initiative including North Carolina State University, University of Florida, University of Tennessee, and Virginia Tech to participate in our program accelerator, receiving several wrap-around services from the eXtension Foundation to help with faster implementation and impact. One component of eXtension’s wrap-around services...
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Ask Extension Pilot Program

Aaron Weibe ·
The eXtension Foundation is seeking volunteers to pilot the upgraded Ask An Expert platform, dubbed Ask Extension, to test features and provide input on user experience for long term improvements. Historically, Ask An Expert has served Cooperative Extension as a digital outreach tool to connect millions of U.S. citizens with you - their local Extension experts. The upgraded Ask Extension provides significant improvements in terms of enhanced ability for clients to dialogue with the expert,...
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Results from the July 2020 Farm Journal Story Lead Contest

Aaron Weibe ·
In May, the eXtension Foundation launched a monthly story lead contest in partnership with Farm Journal in the Farm Journal Monthly Story Lead Contest sub group here in Connect Extension. Monthly winners, along with their Extension Directors and Administrators, have the chance to work with Farm Journal to further develop their story and have it published in Farm Journal media. The topic area for the July 2020 contest was about how Extension is empowering farmers to maximize their use of...
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OVERWHELMED...

Karl Bradley ·
When things get tight it seems we always are expected to do more with less...not less with less. This can lead to that uncomfortable feeling of being overwhelmed. While this one post won't be able to address the cause here are a couple things to help deal with the symptoms... JUST START The start is what stops most people. Just pick something & accomplish it. Whether you start with something you don't care for or something you love, just getting it checked off the list will help create...
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New eFieldbook Available! Using Digital Technology in Extension Education

Aaron Weibe ·
As part of eXtension’s New Technologies for Agricultural Extension (NTAE) Cooperative Agreement with USDA-NIFA, the eXtension Foundation selected Dr. @Rose Hayden-Smith as the Technology in Extension Education Fellow for year one (2019-2020). Part of her fellowship was the creation of the first version of the Using Digital Technology in Extension Education eFieldbook. The eXtension eFieldbook series provides a digital platform for aggregating content, tools, and engagement, and is available...
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Live Stream Today at 3 PM ET! Wrapping Up the Pollinator Stewardship Pilot Program: Outcomes, Metrics & Next Best Steps

Aaron Weibe ·
Join us here in Connect Extension for a live stream of today's webinar! The Prairie View A&M University Pollinator Pilot has come to a close. Join us to find out how the campaign helped PVAMU's Cooperative Extension Program reach new audience members via radio, digital and social media outreach initiatives. Joining me will be Adam Winters, Chief Innovation Officer for Land.US and creator of AgNearMe.com, as well as Erica Overfelt and Braden Kobeski, Social Media and Engagement Officers...
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Live Stream at 2 PM ET! Healthy Eating, Social Media, & Lower Income Communities – A Research Review

Aaron Weibe ·
Live Stream Available Here in Connect Extension Gain research insights on how various SNAP-eligible audiences use social media channels, particularly when it comes to health and healthy eating. Find out which platforms are preferred by different lower income populations to more effectively communicate healthy eating messages using social media. Presenters: Jackie Haven/Deputy Administrator, Center for Nutrition Policy and Promotion, U.S. Department of Agriculture Jackie Haven oversees USDA’s...
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ICYMI- Asynchronous Programs

CallieWard_USU ·
Nearly five dozen Cooperative Extension professionals from across the nation gathered to discuss asynchronous programs an d how we are making our formerly face-to-face programs available to clientele who want to learn on their own time not necessarily at the same time as everyone else like a webinar. We and our clientele are busier than ever and often cannot participate in synchronous events, so in order to reach them, we need to turn to provide programs asynchronously. As per the chat, most...
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ICYMI: Healthy Eating, Social Media, & Lower Income Communities – A Research Review

Aaron Weibe ·
Yesterday, we hosted a webinar led by Jessica Larson - Public Affairs Specialist, Center for Nutrition Policy and Promotion, U.S. Department of Agriculture. She provided a research review that offered insights on how various SNAP-eligible audiences use social media channels, particularly when it comes to health and healthy eating. Participants had a chance to find out which platforms are preferred by different lower income populations to more effectively communicate healthy eating messages...
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FOLLOWERS or JOINERS?

Karl Bradley ·
My curiosity about leadership & management led me to connect with Don Shapiro of First Concepts Consulting. We had a great conversation about our mutually favorite topic...leadership! Here's his site where you can find out more about his offerings, thought leadership, etc... First Concepts Consulting During our conversation, he had two important insights... *Over the last 20 years (or so), there has been an almost exponential increase in the focus on leadership. Ok, maybe exponential...
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Re: ICYMI: Healthy Eating, Social Media, & Lower Income Communities – A Research Review

Debra Sweeten ·
Phones are the primary device (especially for Hispanics) to access social media. Budget and Savings are key words that are powerful motivators; tie these words into messaging and your call to action. Visual, step-by-step, beginning with the elemental step and don't skip steps. These are the key things I got from listening to this zoom. The phone being primary device surprised me, as I thought computer, but this zoom raised my awareness that many urban folks don't have computer but do have...
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Re: ICYMI: Healthy Eating, Social Media, & Lower Income Communities – A Research Review

Aaron Weibe ·
Debra, thanks so much for joining us and those are some great takeaways!
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Results from the August 2020 Farm Journal Story Lead Contest

Aaron Weibe ·
In May, the eXtension Foundation launched a monthly story lead contest in partnership with Farm Journal in the Farm Journal Monthly Story Lead Contest sub group here in Connect Extension. Monthly winners, along with their Extension Directors and Administrators, have the chance to work with Farm Journal to further develop their story and have it published in Farm Journal media. The topic area for the August 2020 contest was about about an innovative research project, on-farm trial or farmer...
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Digital Technology eFieldbook Webinar Shares Project Info & Findings

Rose Hayden-Smith ·
More than three dozen Cooperative Extension professionals joined in a webinar to learn more about eXtension's new Using Digital Technology eFieldbook . @ashleygriffin @Jerry Thomas and @rosehayden-smith offered a panel discussion that explored the eFieldbook content and features, the Fellowship project (including professional development activities), lessons learned, and findings from the eXtension Technology Futuring Project. The eFieldbook was produced as part of of eXtension’s New...
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County Connectivity Landscape Dashboard Announced

Rose Hayden-Smith ·
COVID-19 has sped the adoption of virtual programming in Cooperative Extension across the nation and has highlighted a need for information about connectivity at the county level for use in planning virtual programs. A new tool developed by a team at Purdue University may help. With funding from eXtension Foundation, they’ve created a County Connectivity Landscape Dashboard to help Cooperative Extension professionals as they plan online programming and outreach methods. Dr. Roberto Gallardo,...
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THE SUPERMAN RULE

Karl Bradley ·
If we stopped to think about how many decisions we make each & every day it would be a daunting task. If we wrote them all down... Would we be satisfied with the outcomes? What would we learn about ourselves? How do they affect others? In today's world, it seems we have learned how to be distracted by all the wonderful technology available. Being bombarded by information can derail our effectiveness in making meaningful decisions that positively affect those we are trusted with leading.
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Recap of "DNA Demystified" Virtual Chat

Dr Alan McHughen ·
Summary of discussion Q&A from virtual chat 'DNA Demystified" We had a great discussion of several topics, with probing questions and lively discussion. Below is a summary of a select few. For the full chat, see the archive at https://connect.extension.org/...stified-virtual-chat Query: What DNA and genetics basics should Cooperative Extension professionals understand? Summary: At least the basics up to first year college. We should know about basic structure and function of DNA, and how...
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Results from the September 2020 Farm Journal Story Lead Contest

Aaron Weibe ·
In May, the eXtension Foundation launched a monthly story lead contest in partnership with Farm Journal in the Farm Journal Monthly Story Lead Contest group here in Connect Extension. Monthly winners, along with their Extension Directors and Administrators, have the chance to work with Farm Journal to further develop their story and have it published in Farm Journal media. The topic area for the June 2020 contest was about reducing food waste and we received several excellent submissions!
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New eFieldbook Available! Using Radio & Digital Advertising for Extension Campaigns

Aaron Weibe ·
As part of eXtension’s New Technologies for Agricultural Extension (NTAE) Cooperative Agreement with USDA-NIFA, the eXtension Foundation selected the National Pesticide Safety Education Center (NPSEC) in partnership with Prairie View A&M Cooperative Extension to pilot a mass media campaign using radio and digital advertising to promote pollinator protection messages to the public. The results and method is published in this new eFieldbook. Using this eFieldbook, Cooperative Extension...
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Organizations Partner to Combat the Digital Divide by Launching Searchable Wi-Fi Map for Needed Broadband Connections

Aaron Weibe ·
American Connection Project organizations launch an interactive tool for users to locate more than 2,300 free Wi-Fi locations in 49 states ARDEN HILLS, MINN. (October 20, 2020) – Several partner organizations today announced the launch of the American Connection Project (ACP) interactive Wi-Fi map. The map provides a free resource to help the public locate more than 2,300 free Wi-Fi locations across 49 U.S. states. The map includes Wi-Fi locations from Land O’Lakes, Inc. and its ag retail...
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ICYMI: The New Nutrition Facts Label: What’s Changed and What’s Been Updated

Aaron Weibe ·
Last week, we hosted three wonderful folks from the FDA Center for Food Safety and Applied Nutrition (CFSAN). They took us “behind the label” to share background on the changes and provide an in-depth tour of the updated Nutrition Facts label. CFSAN staff also shared educational materials and resources on the updated Nutrition Facts label for both health professionals and consumers. If you didn't get a chance to catch this presentation - the recording is available here ! By popular demand,...
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Results from the October 2020 Farm Journal Story Lead Contest

Aaron Weibe ·
In May, the eXtension Foundation launched a monthly story lead contest in partnership with Farm Journal in the Farm Journal Monthly Story Lead Contest group here in Connect Extension. Monthly winners, along with their Extension Directors and Administrators, have the chance to work with Farm Journal to further develop their story and have it published in Farm Journal media. The topic area for the October 2020 contest was about Farmer Stress and Mental Health. We'd like to thank everyone that...
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ICYMI: Poetry As A Tool in Extension Programs

Aaron Weibe ·
Last week, we were fortunate to host Dr. Hiram Larew, an award-winning poet, advocate, and leader in the Arts and Poetry community, and David Myers, an Ag Extension Agent at the University of Maryland Extension for a wonderful webinar! The purpose of their presentation was to demonstrate how poetry is being used to help deliver messages about an important agricultural issue, namely local and global hunger. They used hunger as an example to illustrate how poetry can be used when discussing a...
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ICYMI: How to Host Engaging Webinars

Rose Hayden-Smith ·
The COVID-19 crisis means that Extension professionals are using webinars even more frequently to extend knowledge and information. Creating engaging online learning experiences for our clientele and peers is critical to our success in this new virtual environment. This webinar - offered by eXtension Foundation staff in partnership with Delaware State University Cooperative Extension - provided an opportunity for participants to reinforce the basics and learn more about advanced features. In...
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Ask Extension In Transition

Aaron Weibe ·
Ask Extension (formerly Ask an Expert) has been an important national digital service and content asset since 2006. During the peak summer season this year, over 1100 experts handled about 11,000 questions per month. This year, eXtension launched two new projects with funding from its USDA-NIFA New Technologies for Ag Extension Cooperative Agreement: Building an artificial intelligence platform that provides information from a wide range of Extension educational resources Modernizing the...
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ICYMI: Getting Ready to Tell Consumers about MyPlate and the 2020 – 2025 Dietary Guidelines for Americans

Aaron Weibe ·
Yesterday we had a fabulous panel from the USDA Center for Nutrition Policy & Promotion talk to us about MyPlate and the 2020-2025 Dietary Guidelines. 500 Cooperative Extension professionals joined us and brought some great questions with them for the 30 minute Q&A portion! If you didn't get a chance to catch it, the recording is now available . Additionally, @Barbara Jirka was kind enough to provide a copy of the slides and a handout - I've attached those to this post!
 

About the Extension Foundation

The Extension Foundation was formed in 2006 by Extension Directors and Administrators. Today, the Foundation partners with Cooperative Extension through liaison roles and a formal plan of work with the Extension Committee on Organization and Policy (ECOP) to increase system capacity while providing programmatic services, and helping Extension programs scale and investigate new methods and models for implementing programs. The Foundation provides professional development to Cooperative Extension professionals and offers exclusive services to its members. In 2020 and 2021, the Extension Foundation has awarded 85% of its direct funding back to the Cooperative Extension System, 100% of funds are used to support Cooperative Extension initiatives. 

This technology is supported in part by New Technologies for Agriculture Extension grant no. 2020-41595-30123 from the USDA National Institute of Food and Agriculture and membership funding. Any opinions, findings, conclusions, or recommendations expressed in the content are those of the author(s) and do not necessarily reflect the view of the U.S. Department of Agriculture. For more information, please visit extension.org. You can view the terms of useat extension.org/terms.

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