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Launching a state-wide campaign can be daunting, but the content creation process doesn't have to be! In this webinar, Kara Maddox from the National Pesticide Safety Education Center (NPSEC) and Nathan Hermond from Prairie View A&M University Cooperative Extension describe how they transformed existing Pollinator Stewardship Resources into an engaging Pollinator Prep Guide.
Designed to engage Millennials and their families across the state of Texas, our Pollinator Prep Guide asks folks to identify, attract and protect pollinators in their yards and gardens this summer. Wondering how they maintained the integrity of Cooperative Extension Messaging? Join us for our webinar where we will also reveal the winning Pollinator Prep Guide design!
This presentation is hosted by the eXtension Foundation and highlights one of the New Technologies for Agricultural Extension (NTAE, Cooperative Agreement with USDA-NIFA) 2019-2020 projects. This project is focused on using mass media for Extension messaging; learn more about this project here.