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Using Mass Media for Extension Messaging

This group is for a 2019-2020 New Technologies for Ag Extension (NTAE) project led by the National Pesticide Safety Education center with partial support from the eXtension Foundation. The project is focused on using Mass Media - radio and digital ads- to drive the public to Extension resources.

Tagged With "National Pollinator Week"

Blog Post

4/15/20 Webinar Resources

Molly Immendorf ·
Do you want to know a little more about the topic and our presenters or the list of prepared questions for the live session? See the attached documents for answers to those questions and more.
Blog Post

Chat archive from Back to the Future webinar

Molly Immendorf ·
Take a look at this lively discussion prompted by the recent webinar.
Blog Post

Mass Media Team Creates Pollinator Prep Guide

Kara Maddox ·
It’s been awhile since our last webinar back in April, and we’re pleased to announce an update on our Pollinator Pilot Campaign: Over the last few weeks, Kara Maddox, Creative Director for NPSEC, has led the charge with Prairie View A&M's Nathan Hermond, lead entomologist on the Pollinator Pilot Campaign. Together, the team created the Pollinator Prep Guide to help folks identify, attract and protect pollinators in their backyard and gardens this summer.
Blog Post

Prairie View A&M University Pollinator Pilot Set to Launch June 22, 2020!

Kara Maddox ·
It is with great excitement that we have an official launch date for the Pollinator Pilot with Prairie View A&M Cooperative Extension - June 22 - just in time for National Pollinator Week! Please join our upcoming webinar this Wednesday on June 17th to learn about the campaign content creation process. Our PowerPoint for the webinar is attached!
Comment

Re: Prairie View A&M University Pollinator Pilot Set to Launch June 22, 2020!

Adenea Thompson ·
Where is the information to join the webinar? I see the date but no registration or links.
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Re: Prairie View A&M University Pollinator Pilot Set to Launch June 22, 2020!

Kara Maddox ·
This is a great question, Adenea! Here is how to register: https://extension.zoom.us/webi...rgUBNlR_qm4Waznk0Y6A
Blog Post

Prairie View A&M Cooperative Extension Campaign Week 1 Metrics are in!

Kara Maddox ·
We are thrilled to announce the Week 1 metrics for the Prep for Pollinators Campaign with Prairie View A&M Cooperative Extension! We will continue to provide updates during our six week campaign. For more information about this initiative, feel free to reach out to me at karamaddox@npsec.us!
Blog Post

Prairie View A&M Cooperative Extension Campaign Week 1-3 Metrics are in!

Kara Maddox ·
We are excited to announce the Week 1-3 metrics for the Prep for Pollinators Campaign with Prairie View A&M Cooperative Extension! We will continue to provide updates during our six week campaign. Social media metrics coming soon! For more information about this initiative, feel free to reach out to me at karamaddox@npsec.us .
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Vote on our Pollinator Garden Guide Design!

Kara Maddox ·
We are halfway through our Pollinator Stewardship Campaign with Prairie View A&M University, and we need your help choosing the final design for our last spotlight piece, our Pollinator Garden Guide! Click below to review the top designs and let us know which one you like best: Vote on Garden Guide Design Here If you'd like to use 99designs at your home institution, click here to learn more! Stay tuned for our week 3 metrics. We are collecting those as we speak! For more information...
Blog Post

New Pollinator Garden Guide is Now Available!

Kara Maddox ·
Thank you to everyone who took the time to vote on the design for the Pollinator Garden Guide! We are excited to announce the guide is ready for download on AgNearMe.com 🤗 Click here to download the guide today! Stay tuned for our finalized Pollinator Pilot Metrics. We are wrapping up our radio and digital campaign segments this week! Follow us on social to learn more about our #PrairieViewPollinatorProject pilot campaigns on Facebook , Twitter and Instagram . For more information regarding...
Blog Post

Prairie View A&M Cooperative Extension Campaign Week 1-6 Metrics are in!

Kara Maddox ·
It's been an exciting run - our Prairie View A&M Cooperative Extension Pilot has concluded on our radio and digital networks. Below are the metrics from our radio and digital outreach initiatives: AgNearMe.com, the campaign landing page received a total of 2,732 website views during the six weeks. Radio messaging brought in a total of 1,243 unique website visitors, and our digital providers brought in a total of 1,489 unique website visitors 27 people visited the PVAMU website after...
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In Case You Missed It - Webinar Recording Now Available for PVAMU Pollinator Pilot

Kara Maddox ·
Greetings Extension Family! We are excited to share the recording from this week's webinar on PVAMU's Pollinator Pilot: Outcomes, Metrics & Next Best Steps. Click below to watch the webinar today! Click here for webinar recording. Attached is the PowerPoint Presentation from the webinar. In this resource, you will find metrics from our 6-week pilot, as well as Braden's Waggle Dance video! Our team continues to work with PVAMU to create accessible pollinator stewardship resources. Visit...
Blog Post

New Pawnee Nation College Summer Harvest Guide

Kara Maddox ·
This week the National Pesticide Safety Education Center (NPSEC) is excited to share the Summer/Fall Harvest Guide created in partnership with Pawnee Nation College. This guide highlights foods for harvest, while also preserving the Pawnee language. Click here to view the full guide today! As a tribal community college, the Pawnee Nation College is dedicated to promoting social responsibility, service to the community, and research that contribute to the cultural, social, and economic...

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