Tagged With "social marketing"
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Extension's Role in Addressing Social Isolation.
At a recent Cornell Cooperative Extension (CCE) Community and Public Health Program Work Team (PWT) meeting, the topic of social isolation was discussed. Groups of Extension educators from across New York State spoke about how their existing work supports people navigating social isolation. There were also a number of ideas on how Extension could play a larger role in partnership with other health-focused community-based organizations to address this issue. What are folks doing in your LGU...
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Re: Extension's Role in Addressing Social Isolation.
So jealous I wasn't a fly on the wall for this conversation! I think this is a critical population that we so often miss/overlook/under engage.
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Re: Extension's Role in Addressing Social Isolation.
I do too, @Erin (Yelland) Martinez ! I have been thinking a lot lately about the ways that our engagement with older adults offer prevention of social isolation... which is really social connectedness. Thanks for bringing this forward, @Adam T Hughes .
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Re: Extension's Role in Addressing Social Isolation.
We often talk about mental health and extension's role in addressing mental ill health symptoms: substance use, addiction, other anti-social behaviors. We rarely consider our role in working on "root causes" or social-environmental determinants of mental health disparities or low/poor social-emotional well-being among subpopulations (e.g., diverse demographics-age, gender, race, ethnicity, rural, etc.). We also tend to miss opportunities to plan and work across sectors & systems to...
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Re: Extension's Role in Addressing Social Isolation.
Really important topic. We are looking at how we can "multisolve" this issue. How to engage older adults in our work and in the community (building social connections) while connecting them with critical community resources and even involving them in programs like Aging Mastery and or Powerful Tools for Caregivers, depending on what they need and are interested in. The more resources and tools in our toolbox, the better!
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Re: Extension's Role in Addressing Social Isolation.
Such an important conversation! Social connection is a part of the definition of mental wellbeing, and is so critical for our work across Extension. View a short video on the difference between mental illness and mental health and another about stress and isolation on the University of Minnesota Extension website.
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Re: Extension's Role in Addressing Social Isolation.
The Building Resilient Inclusive Communities Program (BRIC) includes a focus on reducing social isolation and loneliness. It's a collaboration between CDC, DNPAO, and National Association for Chronic Disease Directors. Funding flows through state health departments.It would be interesting to find out if any funded states collaborated with Extension. https://chronicdisease.org/bric/
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Nuts and Bolts of Implementing Cooperative Extension’s National Framework for Health Equity and Well-Being- webinar recording
The framework was approved by the Extension Committee on Organization and Policy (ECOP) in 2021 and was designed to serve as a roadmap for advancing the health-focused work of the Cooperative Extension System. The framework is organized around three core themes: health equity, social determinants of health, and working through coalitions to increase community health assets. This webinar, recorded on October 25, 2022, provides an overview of the framework and shares resources for Extension...
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Extension Skills 2022
This past year, the Impact Collaborative's Extension Skills series has provided Cooperative Extension professionals with the opportunity to build capacity with tools, processes, and tech skills training. Each second Thursday of the month, a workshop was led by an Extension expert to give professionals the opportunity to learn new skills and share best practices to help them be more effective and innovative in their work! This year, the workshops focused on topics such as virtual engagement...
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Mass Media: Sustaining Pollinators Publication Reissued
The Mass Media: Sustaining Pollinators fieldbook published by Extension Foundation in 2020 is now available in a flipping book format to be consistent with other publications on the Extension Foundation’s new Publication Bookshelf on Connect Extension. The publication is a result of a three-year collaboration between the National Pesticide Safety Education Center (NPSEC) and a team from Prairie View A&M University in Texas. NPSEC has been supporting pollinator health since 2017,...
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Juntos Publication Now Available in Spanish
“El Programa Juntos: La trayectoria de un programa de Extensión al servicio de una comunidad en crecimiento” is available on the Extension Foundation bookshelf in a flipping book format. This publication is a Spanish translation of the Juntos eFieldbook produced in 2021. The Juntos program focuses on educating high school Latinx students and equipping their families with the knowledge, skills, and resources to ensure high school graduation and increase college access and attendance rates. In...
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Using Digital Technology in Extension Education now available in flipping book format
Using Digital Technology in Extension Education has been reissued as a flipping book. First published in September 2020 as a website, the publication provides timely content that aims to help Cooperative Extension professionals consider the role of technology in their work, and perhaps increase the adoption of technology, particularly social media. The information in the publication provides both food for thought and practical information that will enable readers to apply what they’ve...
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ICYMI - Recommended Summer Reading from Extension Foundation
The Extension Foundation has recently released several new and previously published titles on various topics, from climate and extreme weather to building farm and farm family resilience. Check out our bookshelf to learn more about what other Extension professionals are doing in their work. ICYMI, here are a few recent titles that may interest you. Program Planning and Team Building: If you’re using the summer to plan upcoming Extension programs, take a peek at Engaged Program Planning for...
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Three Strategies to Better Meet Military Families’ Needs
By Anna Peterson Summary Military-connected populations, including military families, face unique needs and barriers in finding services and care for family members. Extension educators/agents who serve military-connected populations can deploy three strategies to better meet their needs: 1) use the Social Determinants of Health model; 2) build collaborations with others; and 3) use a care coordination tool. Introduction The needs of the military-connected population (e.g., service members,...
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Unique Strengths of the EXCITE Project: Providing evidence-based information in an understandable form and using multiple delivery methods
The Extension Collaboration for Immunization, Teaching, and Engagement ( EXCITE ) project was created to reduce vaccine hes it ancy in rural and medically unders erved communities . Fund ed by the CDC through an Inter agency Agreement with USDA N IFA and a cooperative agreement with the Extension Foundation , the team has four goals : reduce hes it ancy , increase communication between populations and health systems , increase accessibility to clinics and help implement public health...
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Reviving the Technology in Extension Education (TEE) Subgroup!
Exciting News We're reviving the Technology in Extension Education (TEE) subgroup! Subgroup History The Technology in Extension Education (TEE) Connect subgroup launched early in the pandemic. Content was curated by Rose Hayden-Smith, University of California Extension emerita, as part of her NTAE technology fellowship with the Extension Foundation. (Rose will again be taking the lead and curating content for the group.) This subgroup was very active during the pandemic. We used this space...
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UBUNTU is the glue: A unifying philosophy
It's the fall of 2020. The covid-19 pandemic is raging. Forced isolation to control the spread of the virus is the norm. Professionals in the entire Cooperative Extension system are working hard to figure out how to serve communities across the nation in new ways. One of our internal support efforts for Extension professionals focused on the nineteen 1890 institutions. Toward the end of a Zoom meeting with the 1890 Extension Leadership Academy design team, one of the team members asked if...
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The National Meat Summits Steering Committee: Introduction and Opportunities to Collaborate
Are you working to support meat supply chains in your region? Interested in learning from other efforts happening across the U.S.? Join us for this webinar to learn about the recently formed National Meat Summits Steering Committee, which works to build connections, increase knowledge, grow collective skills and advance market opportunities for local and regional meat supply chains. The webinar will also provide lessons learned from the 2023 Mountain Meat Summit and International Livestock...
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Social Determinants of Health for Military Families in Transition
By: Jenny Rea, Ph.D. , Edited by Anna Peterson Arizona is home to 500,000+ service members, veterans, and their families. I recently had the opportunity to attend the Arizona Coalition for Military Families’ 13th Annual Statewide Symposium in Phoenix, Arizona. This annual event is Arizona’s only conference that brings together the military, government, and community. The symposium focuses on strengthening services and support for Arizona’s military-connected population. As Extension...
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Engage your Extension Audience in New Ways
It's important for Extension Programs to stay current on the latest strategies for engaging with their audiences and be able to adapt and create new strategies in order to reach their communities more widely or effectively. The Extension Foundation offers a variety of resources to help you discover new ways to reach, understand and engage with your audience. Through Connect Extension, you can find videos and publications that can teach you new strategies to improve engagement and promotion...
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Strategies and Tools for Effective Program Evaluation from the Extension Foundation
The Extension Foundation offers a variety of resources that can help Extension professionals develop strategies and utilize new tools for program evaluation, data collection, and stakeholder engagement. On Connect you can find videos and publications that highlight and present various evaluation methods, data collection techniques and tips, and effective evaluation approaches. Resources include webinars on qualitative research, data analysis, survey strategies, and multiple tools for...
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Helping Military Families Inflation-Proof Their Budget
For over two years, U.S. inflation rates have exceeded their long-term average of about 3%. Like all Americans, military families have experienced a loss of purchasing power as their income cannot buy as much as it did previously. Individuals cannot stop inflation but they can mitigate its impact. Below are six inflation-fighting strategies for Extension professionals to discuss with Service members: Needs Versus Wants Analysis - During inflationary times, it is more important than ever to...
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Strategies to “Liven Up” Financial Education Classes
Extension educators are always looking for ways to increase participation and engagement in their financial education classes. Here are a dozen interactive teaching methods to consider: Case Study Analyses, Current Events, Financial Calculator Debriefs, Gallery Walks, Documentary Debriefs, Guest Speakers, and more!
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Smart Uses for 2022 Tax Year Refunds
Below are five smart uses for tax refunds for Extension professionals: Debt Repayment- There is probably no better “investment” than repaying consumer debt (e.g., outstanding credit card bills). Paying off an 18% credit card is equivalent to earning a 20.5% return for taxpayers in the 12% tax bracket
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Ten Tips for Military Families to Survive a “Financial Tornado”
U.S. consumers haven’t just experienced a “perfect storm” of financial challenges…they have experienced a “perfect tornado!” Challenging financial events include sustained high inflation (and increased costs for food, utilities, rent, gas, insurance, housing, etc.), recession fears, increased interest rates, bank failures and government bank take-overs, volatile stock prices, lower savings rates, and increasing household debt. Extension professionals routinely answer questions from clients...
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Funding Opp: USDA Seeks Partner to Evaluate Impact of Food Supply Chain Funding
United States Department of Agriculture (USDA) Rural Development today announced that it is inviting proposals to evaluate the impact of the agency’s grant and loan programs on regional food supply chains . The agency is making $750,000 available to measure how well USDA Rural Development programs are creating market opportunities for small- and mid-sized farmers and independent agricultural businesses throughout the food supply chain. In 2022, the Biden-Harris Administration and USDA...
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Family Life Educator Position - Illinois
WE TRANSFORM LIVES. Everything we do is designed to improve the quality of life of the people in the state of Illinois, across the nation, and around the world. We discover, develop, translate, and disseminate knowledge to address societal concerns and train the next generation of experts and leaders in a way that empowers them to expand the boundaries of science to higher levels of understanding and influence. Be a part of our story. Through learning partnerships that extend knowledge and...
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Illinois Extension Youth Development Educator position opening - closes November 9
Extension Educator, 4-H Youth Development – Unit 2 The University of Illinois Extension is seeking an individual to provide educational leadership for program delivery in Unit 2 (Boone, DeKalb, and Ogle Counties). Master’s degree related to subject matter emphasis required. To view complete job description and apply, visit https://go.illinois.edu/1020816 . Closing date is November 9, 2023 . The U of I is an EEO Employer/Vet/Disabled http://go.illinois.edu/EEO that participates in the federal...
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USDA Scientists Work to Ensure Nutritious and High-Quality Potatoes are Available During the Winter Season and All Year Round
Can you help us spread the word? USDA-ARS researchers team up with Chef Mark Mills to create three tasty and easy-to-prepare dishes featuring potatoes. While Chef Mills prepares a vegetable hash, Spanish tortilla, and potato black bean burger, ARS researchers chime in on the history of the potato, its value in U.S. agriculture, and how we are making healthier, tastier potato cultivars that last longer in storage. Click on the link to check out the potato recipes and learn more about ARS...
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Disability Benefits 2024: Navigating SSDI & SSI
Join OneOp at 11:00 AM ET, February 7, 2024 on The ABCs of Disability Benefits as we unravel the complexities of disability benefits and financial support, providing Extension professionals with essential knowledge to navigate this crucial aspect of social welfare. Discover how Social Security can assist individuals when faced with an extended inability to work due to a medical condition or when a child is coping with a challenging impairment affecting daily life. The Social Security...
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Catch Up on Quarter 1: Reviewing Our "Telling Your Story" Extension Skills Series
This month concluded the first series of Extension Skills, a monthly professional development offering for our members! This quarter's theme, "Telling Our Extension Story, aimed to equip you with valuable insights and strategies to enhance your communication and outreach efforts. We've been fortunate to have had many experts on to share their tips and best practices on how to connect to our audiences, and share the learnings and success of your extension projects and programs in a variety of...