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Expanding Your Markets: Going Online

Small business owners of all kinds face the common question, “Do I need an online presence?” Today the answer is simple – YES!. The webinar will discuss the why and the how of building an online presence. In doing so, it will focus on the newly released “Direct Marketing of Specialty Food Products Online” curriculum - http://go.unl.edu/directmarketingfood. The curriculum contains video clips from business owners tell their story of going online. This online curriculum is available for business owners as well as for use by educators as part of educational programs. The basic questions that must be asked will be presented along with resources to help answer the questions.

http://connect.extension.iasta...9yc5a4123/

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About the Extension Foundation

The Extension Foundation was formed in 2006 by Extension Directors and Administrators. Today, the Foundation partners with Cooperative Extension through liaison roles and a formal plan of work with the Extension Committee on Organization and Policy (ECOP) to increase system capacity while providing programmatic services, and helping Extension programs scale and investigate new methods and models for implementing programs. The Foundation provides professional development to Cooperative Extension professionals and offers exclusive services to its members. In 2020 and 2021, the Extension Foundation has awarded 85% of its direct funding back to the Cooperative Extension System, 100% of funds are used to support Cooperative Extension initiatives. 

This technology is supported in part by New Technologies for Agriculture Extension grant no. 2020-41595-30123 from the USDA National Institute of Food and Agriculture and membership funding. Any opinions, findings, conclusions, or recommendations expressed in the content are those of the author(s) and do not necessarily reflect the view of the U.S. Department of Agriculture. For more information, please visit extension.org. You can view the terms of useat extension.org/terms.

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