A graduate cohort group from across the US has worked diligently this year to understand the complexities of food waste. After months of problem-solving and deliberation, they ultimately decided to launch a 7-day social media campaign centered on raising awareness around food waste prevention and reduction. Namely, the “7 Day Food Waste Reduction Challenge.” YOU can participate and make a difference!
The social media campaign will consist of seven days of interventions, each day themed in order of the food waste hierarchy (source reduction, recycling, etc), and will aim to provide strategies for reducing wasted food at the consumer-household level.
Their social media campaign will launch this Monday, April 12th through Sunday, April 19th across Facebook, Instagram, and TikTok social media platforms. They’ve also assembled a campaign website loaded with information and a resource hub.
I would be delighted if you would be willing to participate in and/or promote their campaign amongst your networks so as to help us put as many eyes on the campaign as possible. If you are active on any social media platforms, they also invite you to create your own content, if this is of interest.
For more information on the campaign and our social media profiles, please visit our website at https://infews-er.net/7-day-fo...reduction-challenge/.
Thank you for your participation and for playing an important role in this process. The students made great progress as an inter-institutional, transdisciplinary team and are excited to see how far this campaign will go.