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The Art of Negotiating: Getting What You Need

A two-session workshop series

Location: Online
Dates: January 18 & 25, 2-3 pm Eastern Time
Cost: $35 for the series.

Negotiation is an essential business strategy –whether you are negotiating a land rental contract, an employee’s salary or want to clarify a delivery schedule—negotiation is part of every business owner’s toolkit. But women frequently feel unprepared and unskilled in this form of communication. In this 2-part virtual series, we will learn what negotiation really is (and what it is not). We will explore how to prepare for, and execute, a successful negotiation. And we discuss how to preserve a relationship even when you have lost the deal. We will also explore why women hesitate to ask for what we need and why walking away from an opportunity is so unsettling. This interactive workshop will address negotiation from the perspective of women farmers and ranchers and the issues most relevant to them.

This session will meet twice in an online classroom. Participants should plan to attend both sessions.

This workshop is co-sponsored by the Women's Agricultural Network, the UVM Extension New Farmer Project and the Women in Agriculture Learning Network and made possible through funding from the USDA Beginning Farmer and Ranncher Development Program (BFRDP) and is supported by the National Institute of Food and Agriculture, USDA, under award number 2015-70017-23898.

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About the Extension Foundation

The Extension Foundation was formed in 2006 by Extension Directors and Administrators. Today, the Foundation partners with Cooperative Extension through liaison roles and a formal plan of work with the Extension Committee on Organization and Policy (ECOP) to increase system capacity while providing programmatic services, and helping Extension programs scale and investigate new methods and models for implementing programs. The Foundation provides professional development to Cooperative Extension professionals and offers exclusive services to its members. In 2020 and 2021, the Extension Foundation has awarded 85% of its direct funding back to the Cooperative Extension System, 100% of funds are used to support Cooperative Extension initiatives. 

This technology is supported in part by New Technologies for Ag Extension (funding opportunity no. USDA-NIFA-OP-010186), grant no. 2023-41595-41325 from the USDA National Institute of Food and Agriculture. Any opinions, findings, conclusions, or recommendations expressed in this publication are those of the author(s) and do not necessarily reflect the view of the U.S. Department of Agriculture or the Extension Foundation. For more information, please visit extension.org. You can view the terms of useat extension.org/terms.

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