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Sticky Messages: Six Principles for Developing Memorable Presentations

Every educator knows that attendees rapidly forget large amounts of the information provided in lectures. How can one create “sticky” teaching messages that will be both memorable and useful to learners? In this session, six principles from the book Made to Stick (Heath & Heath, 2008) will be adapted to a teaching and learning environment both in-classroom and online through a host of relevant examples and problems. Instructors can make repeated use of these principles to guide and conduct their teaching in any discipline.

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This website is supported in part by New Technologies for Ag Extension (funding opportunity no. USDA-NIFA-OP-010186), grant no. 2023-41595-41325 from the USDA National Institute of Food and Agriculture. Any opinions, findings, conclusions, or recommendations expressed in this publication are those of the author(s) and do not necessarily reflect the view of the U.S. Department of Agriculture or the Extension Foundation. For more information, please visit extension.org. You can view the terms of use at extension.org/about/terms.

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