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Social Media and Mobile Technology for Ag Businesses webinar series

How many times each day do you see requests to “Like Us on Facebook,” “Follow Us on Twitter,” or “Check In on foursquare?” Have you ever searched for a business on Google and found a map to the location? Do you or someone you know use a smart phone to find information about businesses? There are many mobile and social media tools that allow customers to connect with businesses in new and meaningful ways. Often, it’s these connections, or relationships, that make a business successful over the long run.

Social media tools, like Facebook and Twitter, offer access to hundreds of millions of people. Mobile tools, operated from a smart phone or tablet (such as an iPad), offer many other options to help customers find and connect with a business. How can business owners take advantage of these tools to increase sales? What types of businesses are best suited for using these tools?

Penn State Extension is partnering with Ohio State and Minnesota Extension to offer a series of webinars to help small business owners understand how to integrate social media and mobile applications into the company’s marketing plan. Dates and Time for the Webinar Series: January 11, 25, February 8, 22, March 7, 21, April 4 & 18, 2012 at 10:00 - 11:00 a.m. ET. Registration Fee: $10 per person for the series.

The March 7 webinar will focus on mobile payment. Christie Welch from Ohio State Extension will be presenting

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About the Extension Foundation

The Extension Foundation was formed in 2006 by Extension Directors and Administrators. Today, the Foundation partners with Cooperative Extension through liaison roles and a formal plan of work with the Extension Committee on Organization and Policy (ECOP) to increase system capacity while providing programmatic services, and helping Extension programs scale and investigate new methods and models for implementing programs. The Foundation provides professional development to Cooperative Extension professionals and offers exclusive services to its members. In 2020 and 2021, the Extension Foundation has awarded 85% of its direct funding back to the Cooperative Extension System, 100% of funds are used to support Cooperative Extension initiatives. 

This technology is supported in part by New Technologies for Agriculture Extension grant no. 2020-41595-30123 from the USDA National Institute of Food and Agriculture and membership funding. Any opinions, findings, conclusions, or recommendations expressed in the content are those of the author(s) and do not necessarily reflect the view of the U.S. Department of Agriculture. For more information, please visit You can view the terms of useat

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