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e-Agriculture for Improved Livelihoods and Food Security

e-Agriculture for Improved Livelihoods and Food Security: Assessing the Requirements for Electronically Linking Farmers with Markets

Join us at this Center for International Programs hosted session to learn about the role of new technologies in the development of food distribution channels, both domestically and abroad. A unique tool called “Concept Mapping” has been developed by Cornell University to assess the priorities of producers, brokers, consumers and others in developing food distribution networks. Cornell works across geographic, cultural and stakeholder groups to develop visual maps of preferences and barriers to the use of mobile technology. Join us to see how this new tool for information gathering works, how it links to their MarketMaker software, and to identify emerging issues in SMS platforms in developing countries.

Dr. Khin Mar Cho currently serves as Extension Specialist of Cornell University Cooperative Extension in New York City. She works on food industry direct marketing tool MarketMaker program and on nutrition and health program. Dr. Cho has over 15 years of experience in working on sustainable agriculture and food systems with government agencies, universities, and nonprofits at national and international levels. Dr. Cho received her Ph.D. in Agricultural Economics from Justus-Liebig University of Giessen in Germany, and M.S. and B.S. degrees in Agronomy from Yezin Agricultural University in Myanmar.

Dr. Donald Tobias currently serves as Executive Director of Cornell University Cooperative Extension-New York City. Dr. Tobias has over twenty years of experience in community development and non-profit management. He is the recipient of numerous grants and is currently Principal Investigator on two National Institute of Health grants focused on Translational Research. Dr. Tobias received his Ph.D. in Higher Education Administration from Michigan State University, M.A. degrees in Communication and Education from Central Michigan University and B.A. in Communications/History from Alma College.

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About the Extension Foundation

The Extension Foundation was formed in 2006 by Extension Directors and Administrators. Today, the Foundation partners with Cooperative Extension through liaison roles and a formal plan of work with the Extension Committee on Organization and Policy (ECOP) to increase system capacity while providing programmatic services, and helping Extension programs scale and investigate new methods and models for implementing programs. The Foundation provides professional development to Cooperative Extension professionals and offers exclusive services to its members. In 2020 and 2021, the Extension Foundation has awarded 85% of its direct funding back to the Cooperative Extension System, 100% of funds are used to support Cooperative Extension initiatives. 

This technology is supported in part by New Technologies for Agriculture Extension grant no. 2020-41595-30123 from the USDA National Institute of Food and Agriculture and membership funding. Any opinions, findings, conclusions, or recommendations expressed in the content are those of the author(s) and do not necessarily reflect the view of the U.S. Department of Agriculture. For more information, please visit You can view the terms of useat

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