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Are We Entrepreneurs?

Creating content may be the easiest part of digital outreach! Join us for this webinar and hear the story of three Extension professionals and an amazing intern as they embarked on a journey filled with social media challenges and discovery. This multi-state Extension team used themselves and the Power of Business multi-state Extension initiative ( as a business case study by following the information they provide many entrepreneurs: Create a plan and measure the results. This webinar will provide findings from a study funded by the North Central Regional Center for Rural Development focused on 1) strengthening Extension’s support of entrepreneurs while also 2) determining the best ways to reach business owners with information designed to help them grow various aspects of their enterprises. Experiences and information from this study are designed to help other Extension programs and professionals act more like entrepreneurs with their outreach efforts by 1) increasing their capacity to reach clientele through marketing efforts and 2) assessing the impact of Next Generation Extension practices with social media.

Presented by:

Connie Reimers-Hild, PhD (Rural Futures Institute at the University of Nebraska),  Glenn Muske, PhD (NDSU Extension Service - Center for Community Vitality) and Connie Hancock (Community Vitality Initiative Educator with Nebraska Extension)

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The Extension Foundation is a non-profit designed to be the engine fueling U.S. Cooperative Extension’s advancement in making a more visible and measurable impact in support of education outreach from land-grant universities/colleges located in every state and territory. Extension Foundation is embedded in the U.S. Cooperative Extension System and serves on the Extension Committee on Organization and Policy (ECOP). The Foundation provides an array of opportunities for Extension professionals that foster innovation creation, the adoption of innovations at member institutions, and increased impact of Extension programs. This work is supported by your membership dollars and funding from USDA-NIFA, grant no. 2020-41595-30123. For more information on Extension Foundation membership, please visit You can also find our Terms of Servicee here

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