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Best Practice Approaches in the New Economy

About the webinar: Our world has changed and past strategies to add vitality in our cities and towns are failing in a globalized society. Based on the successful approaches from real people in real communities, this presentation is the result of nearly two years of research and site visits to more than 70 smaller and mid-sized communities in 20 states that are experiencing success in a global paradigm. The presentation outlines five pillars of success in the New Economy while providing community examples that operationalize global competitiveness themes.

About the Speaker(s): Dave Ivan conducts community & economic development programs statewide for Michigan State University Extension. He has spoken at more than 50 state, regional and national municipal and rural development conferences in the United States and Canada. Ivan has conducted previous research on community sustainability, including a 2002 federally-funded project entitled “Small Town Success Strategies, and a 2004 project entitled “Can Small Towns Be Cool.” His current research topics examine small community approaches to compete in the new economy and the use of social media to engage new players in economic development. Ivan’s work was recognized this past year by the Community Development Society for its “current research” award.

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About the Extension Foundation

The Extension Foundation was formed in 2006 by Extension Directors and Administrators. Today, the Foundation partners with Cooperative Extension through liaison roles and a formal plan of work with the Extension Committee on Organization and Policy (ECOP) to increase system capacity while providing programmatic services, and helping Extension programs scale and investigate new methods and models for implementing programs. The Foundation provides professional development to Cooperative Extension professionals and offers exclusive services to its members. In 2020 and 2021, the Extension Foundation has awarded 85% of its direct funding back to the Cooperative Extension System, 100% of funds are used to support Cooperative Extension initiatives. 

This technology is supported in part by New Technologies for Agriculture Extension grant no. 2020-41595-30123 from the USDA National Institute of Food and Agriculture and membership funding. Any opinions, findings, conclusions, or recommendations expressed in the content are those of the author(s) and do not necessarily reflect the view of the U.S. Department of Agriculture. For more information, please visit You can view the terms of useat

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