Germany has more than 83 million of the world’s wealthiest consumers and is by far the biggest market in the European Union. The German market offers good opportunities for U.S. exporters of consumer oriented agricultural products. In 2020, total U.S. exports of agricultural and related products to Germany reached $1.6 billion. According to the latest Exporter Guide: "The largest segments were tree nuts, seafood products, wine, beef, condiments, and other consumer-oriented products.” Please find the Agenda and the Teams link below, feel free to share it with your colleagues. We look forward to seeing you in a couple of weeks.
Agenda
- Opening Remarks -- Clay Hamilton, FAS Associate Administrator
- Market Trends in Germany & Czech Republic
- Consumer Expectations and the new German Government: What it means for U. S. exporters
- Changing European Consumer Perspectives: DelicioUS! Campaign
- Questions & Answers
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