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Globalizing Extension Innovation Network

This open group creates a network of professionals interested in globalizing Extension innovation. It shares and develops best practices for augmenting extension programs through cross-cultural and international experiences. The network supports the engagement of extension professionals through educational programs emphasizing understanding of global dynamics and using cultural knowledge.

Spotlight on Brazil: A Country of Opportunities

Online webinar

Spotlight on Brazil: A Country of Opportunities

Welcome to the next event in the FAS Spotlight webinar series:  Spotlight on Brazil – “A Country of Opportunities”. Did you know that Brazil is the 12th largest economy in the world and in 2020, U.S. agricultural exports to Brazil reached US$1.1 billion, making Brazil our 25th largest market?

This event will start off with a market brief by Michael Conlon, Agricultural Counselor; Nicole Podesta, Agricultural Attaché; and Evgenia Ustinova, Agricultural Attaché FAS-Brasilia. This will be followed by a discussion of the bilateral relationship between the U.S. and Brazil with a special emphasis on climate change. Nicolas Rubio, Director FAS Agricultural Trade Office, Sao Paolo will then discuss FAS ongoing trade promotion activities as well as those planned for the coming year. Finally, a guest speaker, Edgar Fernandes from Blue Diamond Almonds will share with us tips for success in the Brazilian market.

The event will be hosted on MS Teams – simply click on this link to attend.  The event will run one and half hours, with half an hour for question and answer.  A copy of the agenda follows.

During the event, please mute your microphones, and hold questions until the presentations are concluded.  Questions will be recognized using the 'raise hands' function in Microsoft Teams.  You will also be able to ask questions in the chat function, if you prefer. In either case, when asking a question, please identify yourself and the organization you are affiliated with.  This event will NOT be recorded.

If you have any questions or concerns, please contact Brian Guse, Global Engagement Executive at brian.guse@usda.gov or at  FASCustomerEngagement@usda.gov.

Spotlight on Brazil

Wednesday October 20, 2021

1:00-2:30 PM EST

NOTE:  Brazil is +1 hour ahead of U.S. Eastern Standard (Washington, DC) time

DRAFT AGENDA

Brazil - A Country of Opportunities

Welcoming remarks and opening, Clay Hamilton, Associate Administrator, FAS

Country Overview (by Brasilia)

a. Economic situation

b. 2002 Outlook

c. Brazil as a global ag player

Brazil-U.S. Bilateral Relationship (by Brasilia)

a. Climate Change

Trade Promotion Activities (by Sao Paulo)

a. Social Media

b. Webinar series

c. USDA-endorsed trade show (ANUFOOD 2022)

Guest Speaker (Blue Diamond): Blue Diamond's Successes in Brazil

Questions and Answers: Moderated by Brian Guse, FAS Customer Engagement

Photos from Unsplash courtesy of: Fabio Alves, Mateus Campos and Marianna Smiley

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About the Extension Foundation

This website is supported in part by New Technologies for Ag Extension (funding opportunity no. USDA-NIFA-OP-010186), grant no. 2023-41595-41325 from the USDA National Institute of Food and Agriculture. Any opinions, findings, conclusions, or recommendations expressed in this publication are those of the author(s) and do not necessarily reflect the view of the U.S. Department of Agriculture or the Extension Foundation. For more information, please visit extension.org. You can view the terms of use at extension.org/about/terms.

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