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Promotion, Marketing and Advertising: Tips on Social Media and Low- and No-Cost Promotion for Horse Businesses

Does your business have a website or a facebook page? Are you reaching your customers? Learn more about marketing, promoting and advertising your equine business at little to no cost through social media and other platforms.

This presentation was made as part of the first multi-state Equine Business Conference in February 2012. For more information and related webinars, visit: www.extension.org/pages/66269/equine-business-network-information-and-webcast-recordings.

https://www.youtube.com/watch?v=sgeEa1n8BLA

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About the Extension Foundation

The Extension Foundation was formed in 2006 by Extension Directors and Administrators. Today, the Foundation partners with Cooperative Extension through liaison roles and a formal plan of work with the Extension Committee on Organization and Policy (ECOP) to increase system capacity while providing programmatic services, and helping Extension programs scale and investigate new methods and models for implementing programs. The Foundation provides professional development to Cooperative Extension professionals and offers exclusive services to its members. In 2020 and 2021, the Extension Foundation has awarded 85% of its direct funding back to the Cooperative Extension System, 100% of funds are used to support Cooperative Extension initiatives. 

This technology is supported in part by New Technologies for Ag Extension (funding opportunity no. USDA-NIFA-OP-010186), grant no. 2023-41595-41325 from the USDA National Institute of Food and Agriculture. Any opinions, findings, conclusions, or recommendations expressed in this publication are those of the author(s) and do not necessarily reflect the view of the U.S. Department of Agriculture or the Extension Foundation. For more information, please visit extension.org. You can view the terms of useat extension.org/terms.

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